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Taking FTTH to the customer

Prysmian Telecom finished its major European FTTH tour
The FTTH European Roadshow finished its tour in mid-November, being Spain and Andorra the last Countries to be visited by Prysmian's trailer.
This has confirmed itself as a successful and worthwhile project.
The Roadshow started in UK on September 6th and visited a total of 15 countries up until the last working day of November 9th. In this time the trailer covered approximately 13,000 kms in its journey through UK, Holland, Denmark, Norway, Sweden, Germany, Czech Republic, Slovakia, Poland, Hungary, Austria, Slovenia, Italy, Spain and Andorra. During these 10 weeks we completed 30 Roadshow customer days.
The targets which we set ourselves - in terms of locations and timescales - were very challenging and the fact that we completed almost the entire programme without any major problems was largely down to the careful planning and preparation undertaken by everyone involved.
A total of 1178 customers visited the trailer, representing 317 organizations (mainly Incumbents, Alternative Operators, Utilities, Installers, Distributors, Municipalities, etc). In terms of Product Interest the VertiCasa system, Sirocco Blown Fibre and Connectivity have been the most attractive products, but also Fibre, Zephyr minicables, Quickdr@w and Rapier had a great success among the Roadshow visitors. Everyone is now following up the numerous actions and opportunities which the Roadshow has created and we are confident that the project has helped to inject some further momentum into this rapidly growing sector of the Telecom business.
My thanks to everyone whose hard work made the project so successful.
Looking forward to the 2008 Roadshow!

•   Click here to find out more about the locations of the Roadshow
•   Click here to see some of the products that will be present in the Prysmian trailer
•   Click here to read the press release

You will find the Prysmian trailer in:
15 October 2007 17 October 2007 19 October 2007 22 October 2007
Hungary
HOLIDAY BEACH BUDAPEST WELLNESS & CONFERENCE HOTEL    
H-1039 Budapest, Piroska u. 3-5. 
Austria
Prysmian
Lemböckgasse 47A, A-1230 Wien
Slovenia
Telma Trade d.o.o.
Sl, 1236 Trzin, Motnica 13      
Lubljana
Italy 
Piazzale Europa
Sirmione (BS)


23 October 2007 25 October 2007 5 November 6 November
Italy
Piazzale Galleria Ferrari
Maranello (MO)
Italy
Piazza del Popolo
Anghiari (AR)
Spain
Telefonica
Emilio Vargas 7
MADRID
Spain
Avda. De Europa, 10
E.2. Parque Empresarial La Moraleja
28108 Alcobendas
Madrid
8 November 9 November    
Prysmian Cables i Sistemas
Carretera C-15, PK. 2.
08800. Vilanova i la Geltrú.
Barcelona
Principat d' Andorra
STA Andorra
C/ Mn. Lluís Pujol, 8-14
AD500 Santa Coloma



For more information on the dates and locations of the Roadshow please write to   bruna.chitoni@prysmian.com
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