

Consolidated Financial Report |
DIRECTORS’ REPORT
2014 Annual Report
Prysmian Group
116
2012 2013 2014
30
20
10
0
2012 2013 2014
30
20
10
0
Jan-14
Feb-14
Mar-14
Apr-14
May-14
Jun-14
Jul-14
Aug-14
Sep-14
Oct-14
Nov-14
Dec-14
Jan-13
Feb-13
Mar-13
Apr-13
May-13
Jun-13
Jul-13
Aug-13
Sep-13
Oct-13
Nov-13
Dec-13
100
95
90
85
80
LOGISTICS
Energy Products
Telecom
Synergies between distribution networks, warehouses and
distribution centres, initiated after the Draka acquisition,
continued to be achieved during 2014 and enhanced by
actions like the launch of the Supply Chain Integration project,
intended to make the most of the unique platform offered by
the "SAP 1 Client" system, whose roll-out is now complete in
Europe (with the sole exception of the UK which will be added
in the course of 2015).
Actions and projects of this kind confirm the Group's
commitment to increasingly efficient use of resources, to
greater sharing of information and to significant reductions
in response time to market needs.
The ongoing attention to flexibility of response to the
market's ever more challenging demands has improved the
reliability of planning and the execution of manufacturing
output, in terms of both mix and volumes in ever faster
response times.
This, together with strict control over every type of inventory
(raw materials, intermediate products and finished goods)
allowed the Group to respond effectively and efficiently to the
volatility in 2014, which saw some business areas, regions and
product ranges clearly expanding in volume terms compared
with other areas where demand was stagnant or sinking.
Lastly, all Group operating units have continued to focus,
in partnership with customers and suppliers, on actions to
recycle, recondition and reuse packaging in order to minimise
environmental impact.