2014 ANNUAL REPORT

Consolidated Financial Report |

DIRECTORS’ REPORT

2014 Annual Report

Prysmian Group

100

A SUSTAINABLE APPROACH

TO MANAGING THE BUSINESS

In line with its Vision statement, focused on promoting

"the efficient, effective and sustainable supply of energy

and information as the principal driver for the development

of communities", Prysmian's commitment over the years

means that sustainability is now an ever more integrated

part of the Group's activities. Responsible operation is a

conscious policy choice by Prysmian, in the knowledge that

this will contribute to long-term value generation.

In constantly seeking to satisfy customer needs, Prysmian

holds true to its corporate Mission and develops sustainable,

quality products, by investing in technological solutions

able to enhance the value of its product offering.

The Group expresses its approach to sustainability on a daily

basis, by engaging every business function across the board

and directing its growth strategy towards key areas, like the

sustainable, technological innovation of its solutions, the

environmental responsibility of its production processes,

the management of relations with the local communities in

which Prysmian operates, as well as attention to safety at

work and the development of personnel.

This approach is characterised by the importance given

to the many stakeholders with whom the Group interacts

globally. Accordingly, Prysmian has a day-by-day commit-

ment to establishing relationships of trust with its stake-

holders, based on the principles of transparency, openness

and readiness to listen.

The year 2014 saw the launch of several projects and initia-

tives marking significant steps in the Group's path towards

sustainability and which demonstrate the deep, ongoing

commitment that has allowed it to achieve significant

results.

Aware of the important role of stakeholders in strength-

ening Prysmian's commitment to corporate responsibility,

in 2014 the Group took an important step in its relations

with stakeholders, by organising its first Multi-Stakeholder

Engagement event in Milan on the subject of sustainabil-

The Prysmian Group has embarked on a path towards sustainability in recent years, allowing

it to create value and improve relations with all its stakeholders. Sustainability has now

become one of the Group's distinguishing factors and an important competitive advantage

for managing its business and future strategies.

ity. The event provided an opportunity for representatives

of various stakeholder categories to participate actively,

through open discussions and workshops in which they

were free to express and exchange ideas, opinions and

perspectives on a range of topics relating to sustainability

and corporate social responsibility. These forums led to a

long discussion on Prysmian's approach to sustainability,

serving to highlight those commitments and issues viewed

by stakeholders as priorities for steering the Group towards

new and broader future horizons. In addition, during the

course of debate, the stakeholders suggested potential sus-

tainability initiatives and targets that the business should

adopt in the long term, in order to improve its path towards

sustainability.

Prysmian also gave attention to sustainability in its

relations with business partners: aware of the effects that

its suppliers' activities have on the environment and society,

the Group decided in 2014 to adopt a Code of Business

Conduct, aimed at disseminating responsible business

practices by defining principles of economic, environmental

and social responsibility for application throughout the

Group's value chain. This Code, which applies to all Group

employees and suppliers, will be adopted from 2015.

The Group promotes the development of its employees

by providing continuing education and ongoing individual

enrichment opportunities within an international working

environment. The Prysmian Group Academy, an interna-

tional school of managerial and professional education

whose mission is to consolidate and develop management

expertise, carried on its activities during the course of 2014.

The Group's socially responsible commitment to the territory

in which it operates was also demonstrated by its decision

to promote the value of innovative studies on sustainable

technologies applicable to its own business, by offering a

financial reward and practical training to young people who

had excelled in this area. In particular, in collaboration with