Prysmian is taking part in the challenge and excitement of the America’s Cup sailing race, the world’s oldest sporting event, officially sponsoring the twice-winning Swiss team Alinghi Red Bull Racing for the 37th edition of the event taking place this year.
The America’s Cup is one of the world’s most sensational races, and drew a global TV and streaming audience of about 941 million for the 36th edition sailed in Auckland, New Zealand between December 2020 and March 2021.
The top-level competition – often called the “Formula1 of the seas” is a showcase for innovation, high performance, sustainability, and teamwork. As such it reflects the values of Prysmian, which is helping to supply energy and information across the globe through its competitive and cutting-edge products, services and technologies.